Rio Ferdinand Foundation

Brand Identity

Project details

The Rio Ferdinand Foundation works collaboratively with young people in the heart of local communities and provides safe spaces for them to express themselves. This support helps empower and enable young people to take control of their lives and achieve their full potential.

Now in their 10th year, I was approached by the foundation to refresh their brand identity in line with their strategic objectives and values.

The rebrand included the creation of new logo, typography, colourways, brand guidelines and a graphic styling kit for ongoing campaign materials.


  • Core brand design and guidelines